Late November 2025 we took over Omotesando Tokyo for a collaboration pop-up with Journal Standard in their flagship store, bringing some unreleased pieces, giveaways and getting to meet you lot face to face.
We opened early on Saturday morning, was wild turning up and already seeing a queue wrapped around the entire building before doors opened.
We brought a few unreleased items with us to the pop-up, including the denim web jackets, alongside new beanies and gloves that we dropped for Winter '25. love to everyone that picked up some of the new stuff and love to those reselling it all online as soon as they got home. we see you...
Shout out the first dude waiting in line that got the deck giveaway. sorry to everyone else that rocked up early and missed it. It means a lot seeing so many people turn up and support us for the second time in Tokyo, even crazier seeing people wearing the pieces they bought the last time we were there.
The space itself came together thanks to the team at Journal Standard, who helped host the event and build out the entire pop-up environment. From the layout to helping out handling all the sales, unfortunately my Japanese isn't good enough for that yet.
A huge thank you to everyone who came through, waited in line, supported the release, and made the day mad. And another thank you to Journal Standard for hosting us and helping bring the project to life.
More soon.
